Saturday, 15 July 2017

8 Email Mistakes That Make You Look Dumb by Danny Rubin


In Danny Rubin's recent article titled, '8 Email Mistakes That Make You Look Dumb', I've noticed 3 very common mistakes people tend to make. 


1. Don't use the wrong name or company.

Sometimes, we need to send the same general email to several different people, but the emails go out one person at a time.
In those moments, be extra careful about the person's name and, if included, the person's company. Otherwise, it's awkward to send an email to someone but include the name of the person who received your previous email. Yikes.
Even if you use a mail merge, check yourself early and often.

2. Hold back from capitalizing the wrong words.

The biggest culprits: job titles and "important-sounding" words.
Job titles:
Incorrect: I'm a Marketing Coordinator at Acme Corporation.
Correct: I'm a marketing coordinator at Acme Corporation.
Explanation: Job titles are lowercase unless they come before your name (ex: Marketing Coordinator Jane Doe is…).
Important-sounding career words:
Incorrect: Common phrase in a resume objective statement — Experienced Team Leader with strong Organizational Skills and a Successful career in Management.
Correct: Experienced team leader with strong organizational skills and a successful career in management.
Explanation: We don't capitalize non-specific career words no matter how important they seem ("Successful"). If you attend the Acme Team Leader Training Seminar, then the words are uppercase because they're a proper name.

3. Easy on the acronyms and jargon.

Let's say you're a researcher for a pharmaceutical company and work in a division called RDT. You use the expression "RDT" 25 times a day, and to you the acronym obviously means "Research and Development Team."
To anyone outside of your team — possibly at the same company — RDT means…well, nothing.
Every time you include an acronym in an email — or resume, cover letter and presentation — you must follow one basic rule: provide the full name of the acronym on first reference.

To view the full article, please go to:

http://www.cnbc.com/2017/07/12/8-email-mistakes-that-make-you-look-dumb.html

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